Online Shopping in Bangladesh Empowering Women

Online shopping trends have started a bit late in Bangladesh, but have begun with clothes like Salwar Kameez and saris of different home based boutiques ran by women entrepreneurs. However, the female contributors of online businesses come from all folks – teachers, doctors, students, homemakers, IT Professionals, designers, etc. and contribute in the growth of Bangladesh through their online ventures.

Bangladesh is 3rd world country with adverse economic conditions and under the influence of unstable political and social regimes even though the presence of democracy. Therefore, women in Bangladesh have the least privileges to grow freely compared to western developed world.

Growth of ICT
Fortunately, recent stability of democracy and will power of government has brought rays of hope in form of introduction of information and communication technologies (ICT). Internet and mobile usage are now becoming norms here gradually. Therefore, new areas of business opportunities are opening day-by-day and new generation entrepreneurs from outside the country as well as from within the country are gaining immense benefits. The most beneficial area by the growth of ICT is e-commerce and high proliferation of online shopping storefronts in Bangladesh is giving its solid evidences. Online shopping ease the life of an average citizen by reducing traveling time, reduction on traveling expenditure, and break the boundaries of locality through country wide or worldwide access of shopping options.

Ease in Payment
Recent intrusions of robust payment gateways like Payza Bangladesh have freed Bangladeshis from security related issues as well as money topping problems through its innovative schemes for online shoppers in Bangladesh. Moreover, growth of mobility has assured entrepreneurs to take easy and cost-effective approaches in their online shopping experiences.

Growth Cycle of Online Shopping in Bangladesh 
In Bangladesh initially, common commodities like clothes and electronic items have gained attention of online business entrepreneurs and among them women are pioneer. In the year of 2010 many housewives, working women, and some female students have taken forward steps to make e-clothe stores viable through ultimate online opportunities of social media emergence. Facebook has helped them to create web pages and provide trustworthy platform to begin.

They have begun with their traditional dresses including Salwar Kameez and empowered themselves to jump into the sea of e-commerce through their own e-commerce websites by offering secure and robust user experiences for online shoppers in Dhaka and rest of Bangladesh gradually. Now, banks, government agencies, and other foreign entrepreneurs from Bangladesh have extended helping hands to empower Bangladeshi women for e-retailing and establishing online marketplaces for all sorts of products including online dress shopping in Bangladesh, online t-shirt shopping in Bangladesh, buy shoes online in Bangladesh, etc.

In results of such efforts, many mega e-commerce stores has come into the picture such as Akhoni, Cell Bazar, ClickBD, Bikroy, etc. up to the 2013. Rapid digitalization across the private and government sectors, proliferation of mobiles, and influence of neighboring countries and their growth are some factors, which have increased the participation of women in various arenas including political, social, and economical as a whole.

These have boosted the empowerment of women, their families and overall community at the end. Therefore, today we are witnessing rapid growth of online shopping among the folks due to women working in the areas of teachers, doctors, students, homemakers, IT Professionals, designers, etc.